Sierra Nevada has teamed with Paul Component Engineering and other notable cycling industry brands to build a pair of fully custom bicycles to raise funds and awareness for two local nonprofits working on disaster relief. One of the two organizations is our very own Pisgah Area SORBA!

The program, dubbed Sierra Trail Chasers, will give away two ultra-custom bicycles to highlight critical fundraising efforts for Sierra Buttes Trail Stewardship in Northern California and Pisgah Area SORBA in Western North Carolina. Both nonprofits are working to address severe damage to trail systems in their areas caused by wildfires and flooding.

“This is a critical time to support these trail organizations,” said Sierra Nevada founder and owner, Ken Grossman. “Sierra Buttes Trail Stewardship has significant challenges right now dealing with the effects of recent wildfire activity in their area, and Pisgah Area SORBA is dealing with the aftermath of intense flooding in that area of North Carolina.”

The public is invited to enter to win one of the custom bikes and at the same time may make donations to the nonprofit of their choice at the following website. The contest runs September 1 through October 31, 2021.

Click here to enter: